Get prepped for four days of meeting, seeing, tasting, testing, and more at NRA Show 2016.
Engage more than 42,000 buyers face-to-face. Increase brand awareness, sell product and generate the leads to fill your sales pipeline for the rest of the year.
Registration for NRA Show 2016 is now open.
Our education sessions are packed with hot topics, thought provoking opinions, and powerful messages that will leave you with the intel you need to improve your operation and spark new ideas.
See Full Lineup
Browse the full list of exhibitors and scope out the floor plan for NRA Show 2016.
View 2016 Exhibitor List
In 2016, we awarded creative food and beverages that offer up better nutrition, impressive flavors, and on-trend ingredients that will inspire you to add exciting new dishes to your menu.
See 2016 Recipients
Kitchen Innovations Awards recipients are at the top of their game when it comes to equipment innovations. Learn about how this program showcases the best in the business.
You'll find specialty areas and pavilions sprinkled across the Show floor grouped by top trends, products, and emerging tech to help you make the most of your time at the Show.
Pick a Feature
Foodamental Studio offers up interactive demos that get you right in on the action. Culinary experts guide you through hands-on sessions that leave you with spectacular new skills.
South Hall, Level 3
See all of your favorite culinary stars and learn the secrets behind their signature dishes as they prepare them right before your eyes.
Retail is growing faster than any other segment in foodservice. Learn how to tap into the projected $43 billion in sales in 2016 by investing in a foodservice at retail program.
Monday, May 23
Learn More and Register
The National Restaurant Association's Fast Casual Industry Council will bring together key executives from this critical segment for a one-day education and networking event led by the most important brands and leaders in the segment.
Join your peers at this brand new all-day conference built around topics that are unique to the education and health care space. Learn about hyper local sourcing, merchandising, menu labeling, and more from award-winning leaders in the B&I space.
Monday, May 23
Whether you're looking for products, concepts and techniques to perfectly match your culinary style and menu, or simply your brand and clientele, you'll find the entire spectrum at BAR.
If your business is behind the bar—you should be here.
Bellavita is the largest Made-in-Italy Food & Wine Expo outside of Italy. Discover artisan ingredients, authentic Italian culinary techniques, and impeccable wines and more at this new co-located event at NRA Show.
Learn About Bellavita
You never know who you'll meet up with at NRA Show. Check out our roster of impressive brands and who will be representing them on and around the Show floor this May.
NRA Show negotiates exclusive rates* for attendees at premiere downtown hotels that beat anything you’ll find on Expedia®, Priceline®, or any other travel agency.
*Booking through NRA Show Official housing is the only sanctioned method to guarantee discounted rates.
Browse, Book & Save
Enjoy exclusive air and rail discounts just for Show attendees that make coming to Chicago easier and affordable.
Find exhibitors, map your course, search educations sessions, and more. Search "NRA Show 2016" in your smartphone's app store to download today.
"I don’t know how you can be in our business and not want to come here and check out what’s going on. It’s fantastic."
The National Restaurant Association Restaurant, Hotel-Motel Show (NRA Show) is open to trade only and not open to the public. Individuals must be directly involved in the foodservice or lodging industry to attend or exhibit. Solicitation of any kind by non-exhibitors is strictly prohibited.
No one under 16 years of age will be permitted on the NRA Show floor at any time regardless of affiliation or circumstances. This includes infants and toddlers. Absolutely no strollers or infant carriers (worn or carried) are permitted at any time on the NRA Show floor. Children ages 16 to 18 years of age are permitted only if accompanied by an adult at all times. The National Restaurant Association reserves the right to request proof of age from any one at any time. This rule is strictly enforced and there are no exceptions to this policy. This rule applies to all exhibitors and attendees. Registration of anyone under 16 years of age is unauthorized and in violation of these policies.
By registering for NRA Show you acknowledge and agree you have provided accurate and truthful information. Substitution of a registration may be made prior to badge usage at any time. Sharing of attendee badges is not permitted. Additional I.D. may be required for entrance.
Attendees wearing badges from previous NRA Shows or falsified badges and/or sharing or swapping badges will be immediately ejected from the NRA Show and banned from future NRA Shows. The NRA considers such conduct theft of service, trespassing, and fraud and will report violators to law enforcement authorities. If such conduct is discovered after the NRA Show, violators will be invoiced according to onsite registration pricing and will be required to pay their invoice in full in order to avoid being reported to law enforcement authorities. NRA reserves the right to validate the authenticity of this badge and to confiscate those determined to be counterfeit. No refunds will be given for any person removed.
Badges must be worn at all times while attending NRA Show. Scanning of your badge may be required in order to enter certain Show management areas.
By registering for NRA Show you agree to comply with all state, local and facility rules, regulations and laws.
You acknowledge and agree that the NRA reserves the right to remove you from the NRA Show if, the NRA, in its sole discretion, determines that your presence or behavior create a disruption or hinder the NRA Show or the enjoyment of the NRA Show by other attendees. All NRA Show badges are the property of the NRA and must be returned to the NRA upon request.
“Suitcasing” refers to the practice of attending a trade show but “working the aisles” from a suitcase or briefcase, soliciting business from other attendees and exhibitors. For the good of the show and the exhibitors supporting the show, the only legitimate place to conduct business during show hours is within a contracted exhibit space on the show floor. Exhibiting companies are encouraged to protect their investment and report any violations to NRA Show management. Attendees observed soliciting business in the aisles or other public spaces, or in another company’s booth, will be ejected from the NRA Show and may be banned from future events at the NRA’s sole discretion.
Promotions, Recordings and Image Usage
By registering for NRA Show, you acknowledge and agree that your image and/or name may be used by the NRA in any of its own promotions and in registered publishing, broadcast and cable media, without charge or obligation. This includes on- and off-camera interviews conducted by registered media and/or NRA Show personnel.
By registering for NRA Show you may receive email promotion from exhibitors. If you opt out during the registration process your email will be removed from 2016 exhibitor marketing promotions; your email will not be removed from NRA Show promotions.
NRA prohibits the use of personal cameras and mobile recording devices on the exhibit floor and at all sessions and speaker presentations. NRA hires professional photographers/videographers to capture images of the Show in compliance with data protection & privacy laws. NRA may edit and use these images for administrative and promotional activities in the ordinary course of our business. Unauthorized photography of any exhibit or product is prohibited and may result in the confiscation of film, memory cards and cameras as well as expulsion from the NRA Show. Registered press must check in at the on-site Press Center and declare intentions to photograph and/or film the NRA Show.
Individuals are responsible for securing their own hotel accommodations. Cancellation of hotel reservations and/or any travel expenses incurred are the sole responsibility of each individual.
By registering for NRA Show you authorize the NRA to charge your credit card account the applicable fees for the registrations processed during this online session. Registration is non-refundable.