With this year’s theme “Ahead of the Crave,” Signature ’17 focuses on the empowered customer and identifies the top emerging opportunities.

What do Millennials and Gen Z really crave?
As the leading generations speaker, Jason Dorsey focuses on how to get ahead of the crave when it comes to Millennials and Gen Z.

Jason Dorsey is Co-Founder and Chief Strategy Officer at The Center for Generational Kinetics and is the leading Millennials and Gen Z researcher and speaker. He has been featured on 60 Minutes, 20/20, The Today Show, and over 100 more TV interviews. His passion is solving tough generational challenges for organizations and leaders and the diversity of his clients allows him to uncover trends early so they can stay ahead of the curve.

Mr. Dorsey has received over 1,000 standing ovations from audiences as large as 16,000 and won the Austin Under 40 Entrepreneur of the Year Award at age 25—one of the youngest winners ever, and now serves as a board member for venture-backed and emerging technology companies. Having wrote his first best-selling book at 18, Dorsey's newest bestseller is Y-Size Your Business which solves the biggest challenges within a multi-generational workforce.


Amazon revolutionized the way we shop. Will it do the same for foodservice?
Amazon Business's Dan Park will discuss how Amazon’s culture of innovation and deep customer knowledge is impacting the business ecosystem.

Dan Park is General Manager, Commercial Sector at Amazon Business. Amazon Business has everything you love about Amazon, with new features and benefits tailored to the needs of businesses. As General Manager, Mr. Park oversees strategy, P&L management, and end-to-end customer solutions for key sectors such as retail and distribution, financial services, technology, and hospitality.

Prior to his current role, Mr. Park led the global product management team for Amazon Business and held executive leadership roles in the Amazon Consumer Electronics category. Before Amazon, Mr. Park held various senior positions at Target and Collective Brands and spent five years as a Captain in the U.S. Army.  He holds a Bachelor of Science in Mechanical Engineering from the United States Military Academy and a Master of Business Administration from Harvard Business School.



Dawn Sweeney, President and Chief Executive Officer of the National Restaurant Association®, has been instrumental in focusing the mission of the Association through a unique, multi-year strategic plan, highlighting key areas of opportunity within the restaurant industry.

Sweeney has been named one of the perennial top association CEOs in the country for the past several years. She serves on the boards the U.S. Travel Association and the Women’s Foodservice Forum, and is an active member of the U.S. Chamber of Commerce’s Committee of 100, the International Women’s Forum, and the Committee of 200, an international network of female executives. She is also a charter member of Child Obesity 180, an initiative of private, public, non-profit and academic leaders committed to helping prevent childhood obesity through evidence-based initiatives.