1. Show Dates, Hours & Locationback to top

    The 2017 National Restaurant Association Restaurant, Hotel-Motel Show® will be held May 20-23 at McCormick Place in Chicago, IL.

    Show Hours: (Attendee Access)

    • Saturday, May 20- Monday, May 22: 9:30am – 5:00pm
    • Tuesday, May 23: 9:30-3:00pm


    For more information on Exhibitor Show floor Access. Refer to the General Show Information section of the Exhibitor Service Kit.

    Looking for your move in time? Refer to the Shipping Options & Instructions section of the Exhibitor Service Kit.

  2. Show Policy & Age Requirementsback to top

    Age Requirement 

    No one under 16 years of age, including infants and toddlers, will be permitted on the Show floor at any time regardless of affiliation or circumstances. Children 16 to 18 years of age must be accompanied by an adult. NRA reserves the right to request proof of age. No children, no infants, no strollers, no back pack carriers are allowed. No exceptions. This rule applies to exhibitors and attendees. 

  3. Booth Informationback to top

    Included in your booth:

    • Eight-foot-high back draping plus two 33” high draped side rails (excludes islands, peninsula receive 8ft drape in the middle 10 ft of their backwall and 5 ft on the sides of the backwall)
    • ID sign with company name and booth number
    • General overhead lighting
    • Sanitary dishwashing facilities
    • Exhibitor Service Centers
    • Listings in NRA Show Exhibit Guide & Program and the NRA Show website

    Visit Booth 101 for:

    • Show Color Scheme
    • Utility Port Access 
    • PDF Floor Plans by Hall that include Utility Ports
    • Design Regulations

    Design Regulations:

    There are NO exceptions to any of the NRA Show Exhibit Design Regulations. This is to protect the integrity of the Show and create a fair environment for all exhibitors. Click HERE to view the regulations.

    Island and peninsula booth design regulations were due to Show Management by March 1st. Past March 1st expect delays in approvals.

    Submit Now

  4. Exhibitor Payment Informationback to top

    Current exhibitors may view/print the most up-to-date invoices and pay their balances via credit card by going to "My Account" in Exhibitor Services. You will need your company password found on your confirmation and invoice.  If you can’t find it please contact your sales representative or call (312) 853-2542.

    (NOTE: The balance due reflects booth space only and does not include outstanding balances with any other contractors.)

    If you are paying my credit card we accept all major credit cards (American Express, Visa, Mastercard, Discover card).

    If you are sending a check please send to one of the addresses below:

    United States Postal Service:
    National Restaurant Association
    Convention Department
    24281 Network Place
    Chicago, IL 60673-1242

    FedEx, UPS, or Overnight Carrier:
    National Restaurant Association
    Attn: Cassie Niespodziewanski
    175 W Jackson Blvd. #1500
    Chicago, IL 60604-2814

  5. Exhibitor Marketing & Training back to top

    Visit the Exhibitor Marketing & Training website for full information. 

    Exhibitor Marketing Checklist:

    Download this checklist to make sure you are doing everything to market your booth at NRA Show! 

    Attendee List Rental:

    You are able to rent the attendee list by sending a broadcast email or you can have shipping labels mailed to you. Renting the attendee list allows you to target those specific registration types you are looking to reach. 

    More Information

    Press Lists:

    The 2016 & 2017 registered Press Lists are available for you to download to promote your booth at NRA Show. Login to Exhibitor Services with your password and you can find the links in the Marketing & Training Section. 

  6. Exhibitor Servicesback to top

    You can access Exhibitor Services at the link below. 


    Exhibitor Services Includes:

    • Edit Company Information
      • Includes company info that is printed in the guide & available in your online profile, product categories, company description & social media links.
    • My Account
    • Individual Product Information
    • Press Release
    • Show Special
    • Exhibitor Service Kit
    • Registration Services
      • Register your exhibitor badges for your booth. Everyone working in your booth is required to wear a badge at all times. 
    • Lead Retrieval & Attendee List Rental
    • Hotel Rooms
    • Exhibitor Marketing & Training
      • Includes 2016 & 2017 Press Lists available for download
  7. Exhibitor Service Kitback to top

    You can order services for your booth in the Exhibitor Service Kit


    • Show Information
    • Rules & Regulations
    • Food & Beverage Information
    • Shipping Information
    • Labor & EAC Registratio
    • Utilities
    • Booth Furnishings
    • Additional Services


    Download the Exhibitor Checklist to make sure you are on track with all Exhibitor deadlines. 

  8. Food & Beverage Samplingback to top

    Required Form:

    If you are sampling food or beverage on the Show floor you must complete the Required Food & Beverage Sampling Form

    Who is allowed to sample:

    If you produce food and beverage products you are allowed to sample those in your booth. If you are not the primary producer you will need to order the food & beverage in your booth from Savor. You can find the Savor catering forms in the Additonal Services section of the Service Kit.  

    Cooking Appliances: 

    If cooking or heating appliances will be used, they must be powered electrically or by natural gas. Stoves and heaters for booth usage must be UL listed/approved and also be adequately ventilated. Nothing combustible may be placed near any heat-producing appliance. A UL listed/approved, 2 – A :10 – B : C ABC-type fire extinguisher is required in such exhibits.

    Prohibited Cooking Materials:
    The following items are fire-hazardous and prohibited in McCormick Place:

    • All flammable compressed gases, such as propane and butane
    • Charcoal
    • Fireplace logs and similar materials
  9. Shipping & Move In Dateback to top

    Review the Shipping Information section of the Service Kit for all shipping information. 

    Your Target Check-in Date:

    You must check the Target Check-In Schedule to find out what date/time your materials must arrive at McCormick Place. If you are shipping your materials to McCormick all materials must arrive on this date or you will be charged for extra for arriving off date.  

    If you are hand carrying your info you can arrive on the date of your target Check-in. You cannot arrive before your date. 

     Automobile and Small Utility Vehicle (ASUV) Unloading

    If you only need 20 minutes to unload, the Automobile and Small Utility Vehicle (ASUV) unloading is for exhibitors who prefer to hand carry items or transport via hand truck or dolly, meaning you can typically fit the items into the trunk of a car. Typical vehicles that a family or small business may operate for transportation or light hauling including automobiles, pickup trucks, minivans, full-size vans and sport utility vehicles. (This does not include multiple axle-vehicles, flatbed trucks, box vans, trailers or commercial vehicles).

    Thursday, May 18 ............................ 8:00am – 4:30pm
    Friday, May 19 ................................. 8:00am – 4:30pm
    Tuesday, May 23 ............................. 3:01pm – 7:30pm
  10. Order Servicesback to top

    Download the full list of NRA Show Official Service Providers for full contact informatoin and visit the Additional Services section of the Service Kit for order forms. 

    Official Service Contractor
    Global Experience Specialists (GES)

    Discount Deadline is April 20th. 

    • Display Labor
    • Electrical
    • Plumbing
    • Furnishings & Carpet
    • Material Handling
    • Shipping
    • Rental Exhibits
    •  Refrigerated/Freezer Storage

    The GES login is different from your Exhibitor Services login. If you have ordered services from GES in prior years or for different shows you can use that same login. If you are new to order from GES Click "Don't have an Account? Create One Here". 

    Audio Visual & Computer Rental
    Freeman Audio Visual Solutions

    Customs Broker/Freight Forwarder
    Kuehne + Nagel, Inc.


    Fire Safety
    Mccormick Place
    Daniel Cozzi

    Floral Decorations
    Floral Exhibits, Ltd

    Nra Show Official Housing:

    Lead Retrieval Equipment Rental
    Experient Inc.

    Refrigeration Equipment Rental
    Lowe Refrigeration Inc.

    Security—Guard Services
    North Hall & Lakeside Center Exhibitors:
    Lincoln Security Services, Llc

    South Hall Exhibitors:
    Security Management Group Of America, Inc.

    Security—Container Rental
    A.M.K. System Rentals

    Telecommunications & Internet Service
    McCormick Place - Exhibitor & Technical Services

    Water Coolers/Bottled Water
    Hinckley Springs


  11. Certificate of Insuranceback to top

    General Commercial Liability Insurance is Required of all exhibitors. We do not collect them pre-Show but they show be available upon request in your booth onsite. 

    Liability and Insurance – All property of the Exhibitor is understood to remain under its custody and control in transit to and from the Show and while it is in the confines of McCormick Place. Neither Show Management, the Official Show contractor, the management of McCormick Place nor any of the officers, staff members or directors of any of the same are responsible for the safety of the property of Exhibitor’s from theft, damage by fire, accident, vandalism or other causes, and the Exhibitor expressly waives and releases any claim or demand it may have against any of them by reason of any damage to or loss of any property of the Exhibitor.

    Show Management does not maintain insurance covering Exhibitor’s property. It is required that Exhibitor maintain general public liability insurance against claims for personal injury, death or property damage incident to, arising out of or in any way connected with the Exhibitor’s participation in the NRA Show, in an amount no less than $250,000 for personal injury, death or property damage in any one occurrence.  Such insurance shall name the NRA and the NRAS as additional insureds on the general liability policy. Each Exhibitor is required to carry workers compensation insurance protecting employees in accordance with the laws of the State of Illinois. Exhibitor acknowledges that it is responsible for obtaining, for its protection and entirely at its expense, such property insurance for its exhibit and display materials as the Exhibitor deems appropriate.  

  12. Registrationback to top

    Register you Exhibitor Badges:

    Login to Exhibitor Services with your password to register your booth personnel, order lead retrieval or rent the attendee list.

    Exhibitor Badge Allotment:

    Each exhibitor receives five (5) complimentary badges for the first 100 square feet of space purchased, and three (3) badges for each additional 100 square feet of space [e.g., up to 200 square feet equals eight (8) badges, up to 300 square feet equals (11) badges, etc.].


    April 7th: Advanced Rate Discount Deadline for badges purchased over your allotment.

    May 1st: Badge Mailing cutoff date. Register your badges by this date if you want them mailed to you pre-Show. 

    Invite Customers to NRA Show:

    You can purchase customer invitations in the Registration Services of Exhibitor Services. Once you purchase the invitation, all you have to enter is a name and email. We will then send them an email letting them know that you have invited them to NRA Show.

    Once you have registered your booth staff, you can also invite customers using your leftover allotment. We recommend waiting until all booth staff is registered before using this option.

    Onsite Hours & Locations: TBD


  13. Housing, Travel & Parkingback to top


    Hotel arrangements for NRA Show 2017 can be made through NRA Show Official Housing. Visit  Housing to book now.


    Visit the Travel section of our website for Amtrak & United Discount, review your local transportation options in Chicago and review the hotel shuttle bus rotues. 


    Visit the Exhibitor Guaranteed Parking website to book your parking spaces at McCormick Place pre-Show. (New website this year)

    • Search by Date (5/16/2017) or type National Restaurant Association

  14. NRA Membership (Allied Membership)back to top

    To become an Allied Member call (312) 853-2525 or visit Restaurant.org/Join

    Allied Membership benefits include access to our annual Restaurant Industry Forecast and Restaurant TrendMapper® report, invitation-only webinars and newsletters, access to our Knowledge Center’s Information Specialists, as well as Allied member logo usage for your website and other marketing materials. Allied Members will also be noted in the NRA Show Exhibit Guide and Program.

  15. BAR (May 21-22)back to top

    BAR is a two-day event, co-located with the NRA Show. BAR is the only beverage alcohol forum that focuses exclusively on the foodservice industry and all attendees are vetted to ensure that they have purchase influence for beverage alcohol at a foodservice establishment. Click here to learn more about exhibiting.